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Wendi Weiner – The journey From a Lucrative Career as a Lawyer to Becoming The Writing Guru

March 24, 2021 | By Joy Chudacoff Leave a Comment

Wendi Weiner on She's Got Moxie

Wendi Weiner was well established as an attorney earning a significant income but her true passion was writing. Her parents even nick-named her, “The Writing Guru.” She started a side hustle of writing even though she was putting in 50-60 hours a week as a lawyer. It turned out to be a very good decision.

Fast forward to today: Wendi has been featured in over 75 media outlets — from CNBC to CNN and The Huffington Post — as a leading authority in personal branding, social storytelling, career strategy, and the job search process. Her business, The Writing Guru, provides corporate branding services to Fortune 25 companies and she regularly gives talks on topics ranging from personal branding to resume writing, reputation management, and social networking. She believes that if we want to have our own business doing something we love, we have to change our mindset about time. We don’t work nine to five. We work whenever.

In today’s episode, Wendi shares how to balance your full-time job with your side hustle, the secret to getting media coverage, and how to become a household name.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

The personal fulfillment drives my passion, which is something that people see when they talk to me.” – Wendi Weiner

Show Notes:

  • How it felt to get her “Carrie Bradshaw moment”
  • WHY it’s good to listen to your Mom
  • How attending a conference led to her “LIGHT-BULB” moment
  • What it really takes to go from SIDE HUSTLE to a successful six-figure business
  • How to align your full-time job with your side hustle
  • The secret for getting media coverage (Wendi has been featured over 75 MEDIA Outlets!)
  • The most important action step for new entrepreneurs
  • How to become a household name in your industry
  • Her “Non-Negotiable” Daily Ritual
  • The most difficult part of entrepreneurship
  • How she adjusted having her hubby “come home” to work during the Pandemic (I could relate so much to her story here!)
  • Her best ADVICE on how to move through the really difficult days
  • Where she Finds her JOY

Your business and style are going to evolve over time. Don’t be afraid of it.” – Wendi Weiner

Connect with Wendi Weiner:

Facebook | Instagram | Twitter | The Writing Guru

The amount of work I generate in a day probably can’t be done by a lot of people.” – Wendi Weiner

Smart Women Take the Right Action

May 28, 2009 | By Joy Chudacoff Leave a Comment

A few days ago, in one of my Women’s Success Circles, a great question came up: “What’s the one action step that I 05-28-09womanshould take to grow my business faster?” Wow! That’s a great question. The challenge is–there’s not just one simple answer. I wish there was a “magic bullet” that would take your business to the next level, however to grow your business effectively and for the long run, you need to use several different marketing methods.

One of the ways I support women is helping them to focus on effective ways to market themselves and their businesses so that they can accomplish their vision and attract clients at a much faster rate. Let’s take my most recent Women’s Success Circle. How did these women find me? Where did they come from? I’m going to share 5 different marketing steps that are effective in client attraction:

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Smart Women Never Miss an Opportunity

April 16, 2009 | By Joy Chudacoff Leave a Comment

Recently our family took a trip to the San Diego Wild Animal Park.  It was a great trip that was both fun and educational for the entire family.  Did you know that the Falcon and the Cheetah are the two fastest animals in the air and on the ground?  I also found it interesting just how effective the Park was at marketing.  Everywhere you went in the Park, whether it was to watch the “African Birds Take Flight” show, the “Journey into Africa tour” or the local café, they never missed an opportunity to educate you on the benefits of membership.  This got me thinking about how Smart Women never miss an opportunity to get the word out about their Big Idea or entrepreneurial dreams.

Are you a woman with a Big Idea?  Do you take every opportunity to market your business? 04-16-09bags Let me ask you a question:  How are you getting your message out to your ideal client?  Are you sitting in your office waiting for the phone to ring or watching your inbox to see if you receive any emails from people needing your product or service?  In my work, I often notice there are one or two marketing tools that women use to build their business.  Usually they have a business card ready to give away to anyone who would like one.  And sometimes they will have a web site listed on the business card so that their ideal client can take a look online at their services.  It’s possible that they may occasionally attend some networking events.

When I first started out in business over 20 years ago, I relied heavily on referrals and networking events to market my business.  In today’s world, with so many messages being sent to us 24 hours day through the media (internet, television, radio), you need to explore and discover innovative and creative ways to communicate your message to your ideal client in a way that will attract them to you.

In my Women’s Success Circles, I share 10 Marketing Strategies to support women in taking their business to the next level.  These are strategies that I’ve used over the years to begin, grow and double my profits time and time again.  I’ll share several with you so that you can think about how to never miss an opportunity to get your message out:

1.    Publish a newsletter. This is a very effective way to share your product or service with your ideal client.  You are reading my e-newsletter (ezine) right now.  I send this every week to 1,000’s of women across the country.  It’s important that you offer some great content like an informative article, some valuable tips and of course, information about your product or service.

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March issue Real Simple Magazine: Can Facebook be your Friend?

March 25, 2009 | By Joy Chudacoff Leave a Comment

I just finished reading the article “Can Facebook Be Your Friend?” in the realsimplemagMarch 2009 issue of Real Simple magazine.  It’s a simple, easy to read article that brings humor and good information about this new idea of Social Networking.  I’m using Facebook and I have found it to be useful in two ways.  Making real solid business connections and reconnecting with people I have not heard from (or sometimes even remembered!) in over 30 years.

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