How to Create Masterful Connections That Generate High-Caliber, Profitable Referrals
I was speaking with a new client recently and I inquired on how she found me. “I was given the name of three people and you were the only one that followed up.”
You may be so close to landing your next BIG juicy red-apple client and you don’t even realize it. You may be missing one essential (easy) step to help you stand out in your industry. Follow-up.
On today’s episode of my award-winning podcast, ‘She’s Got Moxie’, I’m sharing a replay of a teleclass I did earlier this year, “How to Create Masterful Connections That Generate High-Caliber, Profitable Referrals.”
Follow-up is something that anyone can do. It doesn’t matter how much (or how little) education you have, it doesn’t discriminate, and it levels the playing field.
Here’s another (deeper) reason I think people don’t follow-up: Fear of failure. “If I don’t follow-up, I’ll be spared the feeling of rejection.”
I’ve never achieved Big LEAPS in my business from social media or sitting at my desk staring into my laptop. The big income leaps (think 25% – 50%) have been directly related to networking and cultivating collaborative relationships.
You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!
This episode is chock full of great tips and tricks. I’ll share:
- The difference between accepting any client that tends to fall into your lap or going after what I call those juicy red-apple clients (this makes an impact on the quality of your day and the ability to live in your genius)
- Why social media is critical and also how it can cripple you
- My step-by-step process that has generated over 1M in my businesses over the last near 3 decades.
- How one lunch meeting has brought in 80K alone using these simple tools
- And much, much more….
Carly Stein – How a Chance Encounter With a European Pharmacist Turned Into The #1 Cold & Flu Product on Amazon
My guest Carly Stein was studying abroad when a bout of chronic tonsillitis sent her to a pharmacy in search of a cure. What she learned was kind of a miracle.
Carly is the CEO and founder of BeeKeeper’s Naturals, a company committed to “reinventing the medicine cabinet” through the healing power of bees. Her product for colds & flu is currently #1 on Amazon and she’s been recognized as a game-changing entrepreneur on the 2019 Forbes 30 Under 30 list.
On today’s show, Carly talks about how to build a loyal customer base and a robust social media following, why bees have medicinal properties, how she has overcome her biggest challenges, how she has built an amazing team of loyal and passionate people and much more.
You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!
The amazing thing is that everything is so accessible. Every single one of us can figure it out.” – Carly Stein
Show Notes:
- The FIRST step she took to give the business traction
- Her SIMPLE, SIMPLE strategies to build a loyal following and awareness – “I didn’t know anything!”
- Refreshing, easy to follow grass roots strategies
- How to use SOCIAL MEDIA to help build your business – she should know. Her Instagram boasts over 100K followers!
- Why bees have medicinal properties
- She didn’t allow an inquiry from LinkedIn to throw her; instead she figured it out
- The MINDSET to adopt when building a new business
- How Carly overcame the biggest challenge in her business
- Cash flow tips on how to handle the fluctuation in sales when you are marketing a product
- Advice she doesn’t agree with in the start-up arena
- The surprising new app to help with workflow
- Tips for building a great A+ TEAM
What you’re doing at every single step every single day is building muscle memory. The muscle memory that you’re building is how to respond to challenges with resilience.” – Carly Stein
Connect with Carly Stein:
Facebook | Instagram | Twitter | BeeKeeper’s Naturals
I know that failure is not the end of a line for me. It is just a red flag that is showing me to go a different way.” – Carly Stein
Amy Franko – A Top Sales Blogger, Amazon Best-Selling Author, Sales Expert and Entrepreneur
If you don’t have all the clients or customers you want or need, you will want to block some time in your calendar to listen to this episode with my guest today, Amy Franko.
Amy is the author of the new best-selling book The Modern Seller: Sell More and Increase Your Impact in the New Sales Economy and she is also the founder of the Impact Instruction Group. The Modern Seller is an Amazon Bestseller and was also named a 2018 top sales book by Top Sales World. In addition, Amy is recognized by Top Sales World as one of the “Top 50 Sales Bloggers in the World”.
Today’s show is jam-packed with incredible business and sales advice, tips on building your network and using social media for business growth, how to write a book (even if you don’t really enjoy writing) and much more.
Enjoy the show!
You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!
People with strong networks can rise above the noise.” – Amy Franko
When you know those one or two very significant goals, that is going to give you the track to run on so that you can better prioritize your time.” – Amy Franko
Show Notes:
- The Five Modern Selling Skill Sets
- WHY your RELATIONSHIPS are the GOLD
- WHY it’s essential to pivot between strategy and tactics
- How to overcome the “I don’t have time to network” feeling you may be having
- TIPS on how to create better business relationships (HINT: you don’t need to be an extrovert)
- How to use SOCIAL MEDIA to build your business
- How to write a book (even if writing doesn’t come easily to you)
If you want to build the skill, you can. It is the habits that you put into your everyday relationship building that becomes the ‘how’.” – Amy Franko
Links Mentioned:
- Connect with Amy Franko:
LinkedIn | Twitter | Amy Franko
People who really get it (who are really intentional about building the RIGHT strategic relationships); they are focused on a big significant goal and that helps them make good choices about where they invest their time in building their networks.” – Amy Franko
An opportunity of a lifetime. Nearly LOST.
Recently, someone I care deeply about, nearly missed an opportunity that COULD affect their potential future. You know what the error was? Lack of follow-up. Follow-up is something that anyone can do. It doesn’t matter how much (or how little) education you have, it doesn’t discriminate, and it levels the playing field.
Here’s another (deeper) reason I think people don’t follow-up: Fear of failure, Fear of the word No. “If I don’t follow-up, I’ll be spared the feeling of rejection.”
You didn’t start your business solely to make a lot of money. I know this because 100% of the women I work with and host on my podcast comment that it’s never about the money—it’s about solving a problem or filling an unmet need. Your highest contribution, in part, is bringing your creative ideas to the world.
I have never achieved Big LEAPS in my business from social media or just sitting at my desk staring into my laptop. The big income leaps (think 25% – 50%) have been born out of networking and cultivating collaborative relationships with people who embrace your genius, your highest contribution.
Carrie Callahan – Creating Trust Through Public Relations in The Age of Fake News
In the age of “fake news,” how do we know what to believe anymore?
My guest today, Carrie Callahan, is the public relations ‘prowess’ known for executing and developing targeted communication programs for national and regional brands.
For the past 18 years, Carrie, President of Nash Callahan Communications, has worked in PR with brands like Tiffany, Mars, NorthStar Moving Company, and more, to build their brands and industry leadership.
If you like what you hear today, you’ll love my Align Retreat, because Carrie will be there sharing more about how to have exceptional PR in your business.
You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!
The everyday PR is all about telling your truth as a business leader, and the truth of your business and your products and your services.” – Carrie Callahan
Show Notes:
- What Public Relations means in Today’s market
- The RIGHT questions to ask to create The BEST MARKETING plan
- Why it’s essential to keep the message CONSISTENT
- How to build the know, like, and trust factor
- Why the PRESS RELEASE is NOT Dead
- How PR has changed in the last few years and what you need to know to use it to your benefit
- The TRUTH about Public Relations and Social Media
Everything across the board should be something that you want someone to say when you walk out of your store or something you want them to say after you provided them with your services.” – Carrie Callahan
Links Mentioned:
- Early Bird Registration for my Align Retreat expires December 3, 2018!!
- Text or call Kathy at (310) 266-0416 with questions
- Connect with Carrie Callahan: LinkedIn
There’s a lot of various ways to show the trust factor and for people to trust you as a company, but one of the main ways, I think, is to show your heart.” – Carrie Callahan
Natalie Hampton – A 17 year-old’s Journey From Death Threats and Bullying To Creating an App That Supports Teenagers
Today’s interview is the shortest interview that I’ve done so far, but it’s probably one of the most important interviews I’ll ever do.
Natalie Hampton is a 17 year-old high school student who’s got more moxie than almost anyone I know.
After suffering several years of death threats, being physically attacked, sitting alone and feeling isolated at lunch, Natalie Hampton got fed up. She created the app, Sit With Us, a digital platform that allows students to have a safe space to enjoy their lunch at school among peers who will be friendly and conversational.
Today, Sit With Us, has over 100,000 downloads in eight countries and has won numerous awards for its success.
On today’s show, Natalie shares how and why she launched her app, what it was like to create the app, and the success of Sit With Us. You’ll be amazed by this 17 year-old’s passion and heart she has put into using her app to create a safe space for kids.
You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!
It has shown me how many people are affected by bullying, because I’ve heard so many stories. But it has also shown me how many people are out there trying to solve the problem as well.” – Natalie Hampton
Show Notes:
- How Natalie coped with daily death threats, physical attacks and eating lunch alone
- Why she created the app, Sit With Us
- The role social media plays in bullying today
- Best tips and techniques for launching an app
- The moment she knew that the app had gone viral
- Why passion is so important in a business
- How to find the best app designer for you
I really didn’t think it would go this far. It was more of a therapy project, if anything, when I started it.” – Natalie Hampton
Connect with Natalie Hampton:
Facebook | Instagram | Twitter | Sit With Us
Ali Brown – When to Ditch the Entrepreneur Formula and Go After Your True Potential
I’m so excited to have Ali Brown as my first guest on She’s Got Moxie! Ali is a personal friend and mentor, and an incredibly successful entrepreneur.
Ali Brown is one of the most recognized entrepreneur coaches in the world. She has built a coaching and consulting enterprise that ranked in the Inc. 500 list of fastest growing companies in the nation.
Ali was named one of Forbes “Women to Watch”, one of Ernst and Young’s “Winning Women Entrepreneurs” and an “Entrepreneur Delegate” for the United Nations Foundation Global Accelerator.
Ali was also featured on ABC’s Secret Millionaire, and she has over 250K followers via her Glambition Radio Podcast, AliBrown.com and social media.
Today Ali tells us about what led her to quit her job and start her own business. She also shares amazing advice about how to stand out in your industry, and her best productivity tip.
I think you’ll find this episode engaging and truly motivating!
You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!
When you’re starting off we all have to hustle, you will have to do some things that you may not love and you gotta get it done.” – Ali Brown
Show Notes:
- What can you do to stand out professionally
- Why you need a formula when you first start out as an entrepreneur
- How do you know if you should start your own business
- What criteria should you use to evaluate important decisions
- How to be more productive
- What it’s like to have your husband work for you
- Why is it important to have a vision for your business
- How can you create a clear vision for your future
- Why you should do the opposite of what everyone else is doing
- How to figure out your priorities
- What makes a business successful
- Why being well read in your industry is important
Follow the formulas, and take all the advise you can, and say yes to everything until there’s a moment you’re ready to say no.” – Ali Brown
3 Gold Nuggets of Advice:
- Figure out how you are going to make money
- Start listening to yourself and stretching yourself a little bit more every time that you have the opportunity
- Trust yourself and the process
Links Mentioned:
- Learn more about Ali’s Iconic Event
- Listen and Subscribe to Ali’s Glambition Radio Podcast
- Connect with Ali Brown:
Facebook | YouTube | Twitter | Ali Brown
Having the courage to change everything was my most courageous and proud moment.” – Ali Brown
You Are Freaking Brilliant…
I struggled this week on what I wanted to share with you. I actually had one article written and another in draft mode, but neither were hitting the mark for me instinctually.
This morning I woke with a rush of energy and intense passion. I knew exactly what my message needed to be. Read on if you are ready to be inspired and at the same time feel a little uncomfortable.
We, as women in leadership (by the way, that’s you), need to persist in having our voices heard. You need to speak up for other women who may not for varying reasons (i.e. fear, physical abuse) cannot in their current situation. You need to speak up for your mothers, daughters, sons, grandchildren and next door neighbors.
As recent as this week, a prominent, high profile female leader in our government was silenced… like a lamb. You cannot convince me that our beloved suffragettes who persisted for hours, days, weeks and years to blow the door wide open for our ability to express our opinions and views would accept what’s happening.
Quality or Quantity?
To listen to my audio article, Quality or Quantity?, click on the audio player arrow below:
