Today we’re talking about building a brand with Kimberly DeShields-Spencer, the founder and CEO of four companies: UImpact, Sow.Reap.Harvest, Behind Her Brand, and the UImpact Publishing Group. Kimberly is also a best-selling author, philanthropist, podcast host, and mother.
In this episode, she and I talk about the steps she took to launch a magazine in the middle of the pandemic. We also talk about her mission to inject personality and authenticity into the brands she works with, as she shares that so many women are putting on “masks” every day when they show up to work.
Listen in to learn what a brand really is, why you need one, and which warning signs to look out for if your brand is in decline.
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They are still using yesterday's solutions for today's issues.” – Kimberly DeShields-Spencer
- WARNING signs that your brand is taking a Nose Dive
- Dealing with the reality of “CANCEL “ Culture
- What a “BRAND” really is
- Why you NEED a brand
- QUICK TIPS to determine if your Brand is working
- HOW to BUILD a Consistent Brand that gets results
- And much, much, more
Your brand comes down to your voice and how you choose to communicate that.” – Kimberly DeShields-Spencer
Connect with Kimberly DeShields-Spencer:
You can be successful and still have trials.” – Kimberly DeShields-Spencer