I was speaking with a new client recently and I inquired on how she found me. “I was given the name of three people and you were the only one that followed up.”
You may be so close to landing your next BIG juicy red-apple client and you don’t even realize it. You may be missing one essential (easy) step to help you stand out in your industry. Follow-up.
On today’s episode of my award-winning podcast, ‘She’s Got Moxie’, I’m sharing a replay of a teleclass I did earlier this year, “How to Create Masterful Connections That Generate High-Caliber, Profitable Referrals.”
Follow-up is something that anyone can do. It doesn’t matter how much (or how little) education you have, it doesn’t discriminate, and it levels the playing field.
Here’s another (deeper) reason I think people don’t follow-up: Fear of failure. “If I don’t follow-up, I’ll be spared the feeling of rejection.”
I’ve never achieved Big LEAPS in my business from social media or sitting at my desk staring into my laptop. The big income leaps (think 25% – 50%) have been directly related to networking and cultivating collaborative relationships.
You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!
This episode is chock full of great tips and tricks. I’ll share:
- The difference between accepting any client that tends to fall into your lap or going after what I call those juicy red-apple clients (this makes an impact on the quality of your day and the ability to live in your genius)
- Why social media is critical and also how it can cripple you
- My step-by-step process that has generated over 1M in my businesses over the last near 3 decades.
- How one lunch meeting has brought in 80K alone using these simple tools
- And much, much more….
Recently, someone I care deeply about, nearly missed an opportunity that COULD affect their potential future. You know what the error was? Lack of follow-up. Follow-up is something that anyone can do. It doesn’t matter how much (or how little) education you have, it doesn’t discriminate, and it levels the playing field.
A few days ago, I was speaking with one of my valued clients about the many benefits of getting out of the office and creating connections and relationships through networking. At one point, there was a momentary silence on the other end of the line and then she asked me if I could give her more “structure” on the best way to network effectively. This question made me stop and think: I tell my clients to do this ALL the time and yet, I rarely stop and explain WHAT to DO or HOW to do it:
If you’ve been following me for awhile, you know that one of my top business building tools is creating relationships and connections with your ideal client and potential referral sources. Follow-up is the binding agent or the glue that strengthens the bond you have with these people. The good news is with today’s technology, there are low-cost to no-cost ways to keep the communication and visibility flowing easily.
There I’ve said it- the “s” word. I sometimes see women cringe when the word comes up in conversation, however if you don’t master the art of getting the sale, you may find your business is always up and down with cash flow.
A few days ago, I contacted a friend to ask for a referral recommendation for a big project I’m working on. My referral source responded quickly providing me with the information I needed. I was so excited to speak with this potential resource. I immediately and eagerly reached out by email. No reply. Within 48 hours, I made a second attempt via email and phone. No reply.