Who’s It For Anyway?

October 29, 2019 | By Joy Chudacoff Leave a Comment

Joy Chudacoff on She's Got Moxie Today’s episode comes from yours truly on why it’s important to force your focus when it comes to knowing exactly who your product or service benefits best.

*If you had to choose 1,000 raving fans, who would they be and why?

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Show Notes:

Why you don’t need 10,000 followers to build a highly profitable business
How Starbucks found their footing in the early days and how Dunkin Donuts actually gave them a boost
Easy tips on how to find out exactly what your clients want from you
The one thing that can never be commoditized
The one question you need to stop asking yourself

Joanna McFarland – How HopSkipDrive Literally “Hopped and Skipped” Into a New Market That Has Resulted Into Explosive Growth Over the Last 500 Days

April 24, 2019 | By Joy Chudacoff Leave a Comment

I’m excited to have Joanna McFarland back with us for an Encore interview! I interviewed Joanna back in October of 2017 and since that time, HopSkipDrive has literally “hopped and skipped” over their sales goals and catapulted themselves into a brand new market opportunity!

Joanna is the CEO and co-founder of HopSkipDrive, which is a safe and dependable ride share company for kids. After brainstorming with some frustrated parents at a child’s birthday party, they came up with a better way to provide transportation for their kids and HopSkipDrive was born.

On today’s show, Joanna talks about how HopSkipDrive KEPT their core message while uncovering a brand-new market that was craving what they had to offer.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Embrace it. Buy the ticket and take the ride and know that there are going to be moments when it is really hard. And know that you’re going to need to over-communicate and make sure that expectations are understood and that expectations are being met.” – Joanna McFarland

Show Notes:

The NEW MARKET that HopSkipDrive uncovered which led them to explosive growth (this is PURE Gold)
The person who has had a massive influence on her life and kept her going after 100 NO’s when she first started out
Why SAFETY is their #1 Core Value and the 15 point system they use to ensure safety on every ride
The mantra that keeps Joanna going (wise words from her hubby)
The secret to effective communication with your team during the scale-up phase
And much, much more…

Everything that we had put into solving this problem for consumers made the platform very easily extensible to schools as well.” – Joanna McFarland

Connect with Joanna McFarland:

Facebook | Instagram | Twitter | HopSkipDrive

It is really important to focus. There are so many opportunities that you can pursue and so it is really important to think about what are your best opportunities and make sure that you’re really focusing on those.” – Joanna McFarland

Trade Your To-Do List For a Success List

May 14, 2016 | By Joy Chudacoff Leave a Comment

When everything feels urgent, everything seems equal. Nothing could be further from the truth. Being “busy” doesn’t necessarily move you closer to reaching your goals. Successful business owners understand you have to work from a clear sense of priority.

The long to-do list can actually lead you away from your goal – not closer to it. Instead of a to-do list, I invite you to start thinking about a success list. A success list is one that purposefully and mindfully has action items and tasks that are created around ONE big goal you envision for the year. Your success list should be short and sweet with items that take you closer to your goal.

Trade Your To-Do List For a Success List in 2015

December 19, 2014 | By Joy Chudacoff Leave a Comment

The long to-do list can actually lead you away from your goal – not closer to it. Instead of a to-do list for 2015, I invite you to start thinking about a success list. A success list is one that purposefully and mindfully has action items and tasks that are created around ONE big goal you envision for the year. Your success list should be short and sweet with items that take you closer to your goal.

As I review all the success I’ve had in my last 20+ years in business, the common theme that runs through the BIG goals I’ve achieved is a narrow focus and concentration on ONE idea. Let me give you an example. When I started my coaching business 10 years ago, I had a single focus to work with two groups of women in my Women’s Success Circles and take them through my signature system on transition.

Sleep Your Way to The Top

June 27, 2014 | By Joy Chudacoff Leave a Comment

There’s one slight shift you can make in your daily habits that could reap BIG rewards. In fact, this habit has been linked to better decision-making, creativity, health and even weight-loss. Do you know what it is? Sleep.

Making a commitment (experts say seven to eight hours is preferable) to sleep can create a dramatic impact in every area of your life. In Arianna Hufffington’s new book, “Thrive“, she shares a study from Harvard Medical School’s Division of Sleep Medicine that lack of sleep impacts mood, ability to focus, creativity and generally affects our mental performance. Mental performance is a top requirement for entrepreneurs!

Ever notice when the topic of sleep comes up, the conversation goes something like this: “I only had four hours of sleep last night – working on a big project.” “I had so much work to do that I just couldn’t get to bed before midnight!” Lack of sleep has become a status symbol. If you get too much, somehow this gets translated into: “She doesn’t have enough to do-she’s not busy enough.” Stop the madness. Move away from this mindset.

Smart Women And Their Relationship With Money

February 16, 2012 | By Joy Chudacoff Leave a Comment

Recently, I had the opportunity to spend the day strategizing with a group of smart women entrepreneurs from different parts of the world. It was an energizing day focused on topics such as effective marketing, clear messaging to attract your ideal client, time management and money.

At one point, women were expressing the challenges they face in getting everything accomplished each day including running a business, managing a family, and hopefully time to squeeze in a little self-care.

I shared with the group that when I’m in the office, I ask myself three questions to help me stay focused and directed on making money in my business:

1. Where is the potential for new business?
2. Are my private clients and groups experiencing award winning results?
3. Have I reached out to my referral sources this week?

Smart Women Have Rituals for Success

October 6, 2011 | By Joy Chudacoff Leave a Comment

Recently, I’ve had the opportunity to travel to multiple women’s conferences and speak to scores of women entrepreneurs about their Big Ideas, Dreams and Goals. Questions come up on a range of topics including how to start a business to taking an existing business to the next level of success. One question that seems to have a recurring theme right now is “How do I create a successful business while maintaining work/life balance?” Great question! And one that deserves an answer with some solid tips and solutions.

Let me begin by sharing with you that I don’t actually believe there is “work/life” balance. My belief is that women reflect on and declare their values that are personal to them and create a life to support those values. I place a high value on 3 areas in my life; self-care, family and supporting women to live the life they want – and deserve. Does it work perfectly? Of course not. Kids get sick, dishwasher breaks and laptops blow up! I will share that it does work 80% of the time because I’ve made a decision to be proactive using daily rituals to take care of myself, my family and my business.

Do you have rituals for success in your life and business? Here are 7 rituals I use to help me stay on course and honor what I value most:

Who’s It For Anyway?

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Show Notes:

Trade Your To-Do List For a Success List

Sleep Your Way to The Top

Smart Women And Their Relationship With Money

Smart Women Have Rituals for Success

Strategy & Consulting

Recent Blog Posts

We’d Love to Connect!