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Lisa Cook – Making BIG Waves in Business with Lisa Cook, Founder & CEO of kidSwim

July 8, 2020 | By Joy Chudacoff Leave a Comment

Lisa Cook on She's Got Moxie with Joy Chudacoff

I met my guest Lisa Cook, on a 7am flight to LA (no makeup, no hair, no coffee) years ago and the rest they say is history.

Lisa started her business, kidSwim, the Premier Development Based Swim Education Company in Southern California, as a way to make some extra money during the summer. Armed with a flip phone, a paper calendar and a rental car, she started jumping in the pool with LA toddlers. That was 19 years ago. Since then, she, along with her instructors, have taught nearly 10,000 kids how to swim.

On today’s show, Lisa talks about her mindset behind creating her swimming empire and her children’s book, See Me Bubble, which is available on Amazon in both English & Spanish. She also shares how to push aside the ego to achieve success, advice on cash flow and much more.

 

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Start delegating as soon as you can. Don’t wait until you feel like you are under a rock.” – Lisa Cook

Show Notes:

  • Her “Secret Sauce” on serving Influencers in Hollywood – this will probably shock you
  • The moment she recognized that it was time to get serious about her business
  • The astonishing (and positive) awareness that occurred as a result of the pandemic – she Now Feels Free
  • How her Biggest Challenge is something most would consider an asset
  • Why LEADERSHIP matters more than almost anything else in business
  • Advice she wished someone would have shared before she jumped in the water to teach that first lesson
  • Why waiting 24 hours can be PURE GOLD
  • The most important communication you can have with your TEAM that builds loyalty
  • And much, much, more

When the staff knows they are respected and supported, they are more willing to go the extra mile.” – Lisa Cook

Connect with Lisa Cook:

Facebook | Instagram | Twitter | kidSwim

Ego is your greatest enemy in pursuit of success in your business.” – Lisa Cook

Tysh Mefferd – Leaving Her Role as The #1 Top Income Earner of a Social Selling Company For a New Opportunity; Simple Solutions to Help Women Who Are In a Career Transition

July 17, 2019 | By Joy Chudacoff Leave a Comment

Tysh Mefferd on She's Got Moxie with Joy Chudacoff

Let’s face it: Change is challenging. Every single day, I talk to women who know deep down they need to make a change in their life, career or business. But they cling to and hold on to their comfort zone because it seems easier.

My guest today, Tysh Mefferd, has a lot to say when it comes to career change and transition. She was at the pinnacle of her career; the top earner in her company, shattering every sales goal put in her path. And she left it all behind to join forces with another social selling company.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Sometimes status quo isn't what's always best.” – Tysh Mefferd

Show Notes:

  • The 4 things you take action on before you make a change in your career or business
  • Why TRENDS are key to watch in your industry
  • Great advice for women who are thinking of making a change
  • Why AGES and STAGES are key to pay attention to for women
  • Tips for succeeding in social selling and direct sales
  • The top TWO things to know when you’re starting a business

I was willing to make short-term sacrifices that I knew would help me with my long-term goals and objectives.” – Tysh Mefferd

Connect with Tysh Mefferd:

Facebook | Instagram | Park Lane Jewelry

When you love what you're doing, you don't mind doing that.” – Tysh Mefferd

Smart Women Get Uncomfortable

August 13, 2009 | By Joy Chudacoff 2 Comments

I’m 48 years old and I have never been on ice skates. That is, until yesterday. My 5½-y08-13-09fearear-old daughter, Jenna, has taken an interest in ice skating and I typically take her to the ice arena here in Park City where we are on vacation. I watch her skate while listening to the most incredible music they are playing on the sound system (CC Revival and the soundtrack from The Big Chill). Every time we go, Jenna always asks me, “Mom, when are you going to ice skate with me?” And my answer has been, “Oh, maybe next time.” Yesterday, Jenna asked her usual question and as I prepared myself to give her the typical answer, she quickly spoke up and said, “Mom, please, please, skate today!” I finally admitted to Jenna that I had never been on ice skates before. Jenna’s answer: “Mom, it’s easy—I’ll teach you!” And so there was nothing left to do but rent the skates and prepare myself for what I thought would be a dreadful outcome.

My heart was racing as I approached the ice on unsteady skates. Another woman could sense my apprehension. The absolute look of terror on my face was probably also a clue! She shared with me that there was another entrance to the ice rink that had “wider rails to hold onto.” And hold onto the rails, I did! Clutching every step of the way in the beginning!

When you are faced with something new in your life, you have two choices: Yes, to learning something new and getting out of your comfort zone; or No, I’m going to stay exactly where I am. Being uncomfortable or unsure of yourself and your abilities is no fun. It holds the possibility of making mistakes that others can see and being unsure of the outcome—two things that we want to avoid at all costs. Let me ask you a question: What is it costing you? What is your unwillingness to explore and discover something new costing you along the way? I can tell you that if I had not rented those skates and joined my daughter on the ice, the cost of not having the experience would have been high—possibly priceless.

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