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Kimberly DeShields-Spencer – Founder & CEO of Behind Her Brand

June 29, 2022 | By Joy Chudacoff Leave a Comment

She's Got Moxie - Episode Art - Kimberly DeShields-Spencer

Today we’re talking about building a brand with Kimberly DeShields-Spencer, the founder and CEO of four companies: UImpact, Sow.Reap.Harvest, Behind Her Brand, and the UImpact Publishing Group. Kimberly is also a best-selling author, philanthropist, podcast host, and mother.

In this episode, she and I talk about the steps she took to launch a magazine in the middle of the pandemic. We also talk about her mission to inject personality and authenticity into the brands she works with, as she shares that so many women are putting on “masks” every day when they show up to work.

Listen in to learn what a brand really is, why you need one, and which warning signs to look out for if your brand is in decline.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

They are still using yesterday's solutions for today's issues.” – Kimberly DeShields-Spencer

Show Notes:

  • WARNING signs that your brand is taking a Nose Dive
  • Dealing with the reality of “CANCEL “ Culture
  • What a “BRAND” really is
  • Why you NEED a brand
  • QUICK TIPS to determine if your Brand is working
  • HOW to BUILD a Consistent Brand that gets results
  • And much, much, more

Your brand comes down to your voice and how you choose to communicate that.” – Kimberly DeShields-Spencer

Connect with Kimberly DeShields-Spencer:

LinkedIn | Instagram | Facebook | Behind Her Brand

You can be successful and still have trials.” – Kimberly DeShields-Spencer

Emily Raiber – Media Expert & Entrepreneur on Using Social Media to Enhance Your Business

September 16, 2020 | By Joy Chudacoff Leave a Comment

Emily Raiber on She's Moxie with Joy Chudacoff

Emily Raiber, Founder & CEO of Emily Raiber Media, is an award-winning media professional with over a decade of experience producing television programming and content in both news and entertainment. She has worked with NBC, CNN, and FOX. As an experienced television professional, she has produced national, cable, live, local, and broadcast network programs.

She decided to hang her hat in the entrepreneurial arena and use her genius to help entrepreneurs expand their brand using the power of social media.

On today’s show, Emily shares that even though she worked for some of the most powerful networks in New York, she knew entrepreneurship was in her future. She also talks about how she harnessed the power of Instagram early on, her thoughts on the TikTok app, tips on how to get more attention on Instagram, advice for pricing your services, the importance of finding your team and so much more.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

If you are doing a little bit on all of those channels and really not succeeding in any of them, you need to scale back and concentrate in one that will give you results.” – Emily Raiber

Show Notes:

  • How to use social media to ENHANCE your business
  • Her best advice on where to FOCUS your energy when it comes to social media – PRICELESS!
  • Her thoughts on WHY it’s Essential to price your products and services well
  • The BEST social media platform to use for your business
  • Her 4 TOP TIPS to attract attention and gain followers on Instagram
  • How and why HASHTAGS are key
  • Her advice on what to do when you feel like giving up – PURE GOLD!
  • The challenges working mothers are facing trying to run a business while NAVIGATING online school for kids
  • The SILVER Lining she has discovered in 2020

A lot of things will come up and you have to move on from them very quickly and bounce back.” – Emily Raiber

Connect with Emily Raiber:

 Instagram | Emily Raiber Media

You have to find your joy and you have to be present for your family.” – Emily Raiber

Speaking For Success

May 1, 2015 | By Joy Chudacoff 2 Comments

To listen to my audio article, Speaking For Success, click on the audio player arrow below:

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