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Smart Women Smart Solutions

With Joy Chudacoff, Leading Expert on Business Success and Lifestyle Design For Women

7 Questions You Need to Answer to Get Your Audiences Attention

| By Joy Chudacoff Leave a Comment

She's Got Moxie ShowLast week, my family and I had to evacuate our home in southern California. My kids wanted to take a lot of stuff with us but I just took a few things.

I ended up going back into the house and grabbed something that I had purchased after I started my first business 28 years ago.

This gift to myself was a symbol for me that I was going to make it as an entrepreneur.

In the spirit of that, I’m sharing 7 Questions You Need to Answer to Get Your Audiences Attention in order to help you as an entrepreneur.

 

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

How many testimonials have you generated from your satisfied clients and customers?” – Joy Chudacoff

Show Notes:

  • The #1 thing that you need to communicate clearly right when you get started
  • How will your service benefit your audience?
  • What to ASK your clients to write that will help me get investors
  • How to embrace technology to reach your audience
  • Why staying POSITIVE is more than just a cute phrase

Start thinking about who’s the market and niche it down as much as you can.” – Joy Chudacoff

Links Mentioned:

I have a folder with actual written testimonials.” – Joy Chudacoff

Power Positioning in 2020 – 9 Essential Leadership Skills For Success

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She's Got Moxie Show

Today’s episode is all about nine leadership skills that you need to flex your Moxie muscle in 2020.

You’ll definitely want to listen in if you are interested in investor money because investors need to see that you are a strong leader and if you’re bootstrapping, you’ll need these skills to build an A+ team committed to your mission and vision!

 

 

 

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

When you’re looking for venture capital money, leadership is one of the things they look for.” – Joy Chudacoff

Show Notes:

  • Why great leadership is ESSENTIAL for growing & sustaining a business (it’s not just about the product or service)
  • Why being committed to solving problems is the key to resilience and LONGEVITY as a leader
  • How the BEST leaders make decisions
  • The importance of building a NETWORK
  • Why taking time for YOURSELF is key to being a great leader
  • The ONE thing that every leader struggles with
  • Why having empathy and humility is a must for great leaders (it doesn’t make you look WEAK, it actually strengthens your position)

The one thing that everybody struggles with, and I’ve had to learn it too, is communication.” – Joy Chudacoff

Who’s It For Anyway?

| By Joy Chudacoff Leave a Comment

Joy Chudacoff on She's Got MoxieToday’s episode comes from yours truly on why it’s important to force your focus when it comes to knowing exactly who your product or service benefits best.

*If you had to choose 1,000 raving fans, who would they be and why?

 

 

 

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Show Notes:

  • Why you don’t need 10,000 followers to build a highly profitable business
  • How Starbucks found their footing in the early days and how Dunkin Donuts actually gave them a boost
  • Easy tips on how to find out exactly what your clients want from you
  • The one thing that can never be commoditized
  • The one question you need to stop asking yourself

Isabelle Alonso – Feminist Author and Recipient of the Medal of Honor From the French Government for Her Work on Women’s Equality

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Isabelle Alonso on She's Got Moxie with Joy Chudacoff

Isabelle Alonso has a colorful life as an entrepreneur, feminist and author. She has published four feminists essays and seven novels including her latest novel Je Peux Me Passer De l’Aube (I can hold on without the dawn). Isabelle also appears regularly on the television series Je t’aime etc… where she is a commentator on culture and current news events.

Today’s show is a real treat as Isabelle tells us about her journey working towards women’s equality in France. She reframes the role of women in the workplace, what being a “feminist” actually means, the most powerful thing that a woman can do and much more.

 

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

I do not consider myself as a woman of power. I’m not interested in power. I’m very much interested in being a woman of influence, and so that’s why I write books.” – Isabelle Alonso

Show Notes:

  • How she became a symbol of Feminism in France and as a result received the Medal of Honor from the French government for her work on Women’s Equality
  • The moment she realized there was an inequality (she was a young girl)
  • Isabelle’s thoughts on creating a more equitable workplace for women – women are punished instead of rewarded
  • Her Best Action Steps on creating awareness for women’s equality
  • Why she has a passion for writing books and feminist essays
  • Her realization about what it meant to be a woman entrepreneur
  • Where our focus needs to be and why it’s one of the most powerful things women can do
  • The #MeToo movement and what’s happening currently for women around the world
  • What feminism actually means to Isabelle

It is an individual adventure. But I really think that for women, they have to start with themselves.” – Isabelle Alonso

Connect with Isabelle Alonso:

Facebook | Twitter | Isabelle Alonso

All of the myth of the reality of masculinity is a prison for men.” – Isabelle Alonso

Seize The Day…

| By Joy Chudacoff Leave a Comment

50% of the seats are gone for my 2020 Align Retreat!

In 2020, you’re not just entering another year. You are about to cross the threshold into a new, fresh decade. It’s an exciting time for women who make the decision to align their business for greatness, so please join us for my 6th annual retreat for women in business happening in February of next year.

Go here to get all the details on Align 2020!

February 5 & 6, 2020, in Santa Barbara, CA
Early Bird Pricing expires October 31, 2019!

How to Create Masterful Connections That Generate High-Caliber, Profitable Referrals

| By Joy Chudacoff Leave a Comment

Joy Chudacoff on She's Got MoxieJoy Chudacoff on She's Got MoxieI was speaking with a new client recently and I inquired on how she found me. “I was given the name of three people and you were the only one that followed up.”

You may be so close to landing your next BIG juicy red-apple client and you don’t even realize it. You may be missing one essential (easy) step to help you stand out in your industry. Follow-up.

On today’s episode of my award-winning podcast, ‘She’s Got Moxie’, I’m sharing a replay of a teleclass I did earlier this year, “How to Create Masterful Connections That Generate High-Caliber, Profitable Referrals.”

Follow-up is something that anyone can do. It doesn’t matter how much (or how little) education you have, it doesn’t discriminate, and it levels the playing field.

Here’s another (deeper) reason I think people don’t follow-up: Fear of failure. “If I don’t follow-up, I’ll be spared the feeling of rejection.”

I’ve never achieved Big LEAPS in my business from social media or sitting at my desk staring into my laptop. The big income leaps (think 25% – 50%) have been directly related to networking and cultivating collaborative relationships.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

This episode is chock full of great tips and tricks. I’ll share:

  • The difference between accepting any client that tends to fall into your lap or going after what I call those juicy red-apple clients (this makes an impact on the quality of your day and the ability to live in your genius)
  • Why social media is critical and also how it can cripple you
  • My step-by-step process that has generated over 1M in my businesses over the last near 3 decades.
  • How one lunch meeting has brought in 80K alone using these simple tools
  • And much, much more….

Max Kater – Creating a Solution to Her Son’s Allergy as The Co-founder of Murchison-Hume Plant-Based Cleaning Supplies

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Max Kater on She's Got Moxie with Joy Chudacoff

My guest today, Max Kater, started her business because her son was having allergic reactions to their bathroom cleaning products and she knew that she had to do something.

With that, Max co-founded Murchison-Hume. Their Mission: We want to make products that are safe for people and planet, truly effective, beautiful to look at and a pleasure to use.

It took Max four years to “crack the code” on safe home cleaners but she finally figured out a formula that actually works.

On today’s show, Max talks about how she got started, staying aligned with their brand’s values, her biggest challenges and how she got through them, and much more.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

You have to really take stock and say ‘would I do this if I’m not going to see a salary for let’s say – the next 10 weeks or really 10 months’.” – Max Kater

Show Notes:

  • The moment she knew she was on to something: “Honey, you better get yourself a little setup!”
  • A Step-by-Step Approach to get more visibility in the Media
  • How a hiring issue turned into a HUGE challenge for Murchison-Hume and nearly cost her the entire business (it took 18 months to recover)
  • Her BEST productivity tip (you don’t need any fancy technology for this one!)
  • How Max’s previous career as an editor has helped her as a business owner
  • Her GENIUS move to nail exactly who their core client is and analyze exactly what products to offer
  • Why the idea of balance is B.S. as a mother and entrepreneur

None of us really achieve that perfect balance. I haven’t met her yet, so if you do, please tell me.” – Max Kater

Connect with Max Kater:

Facebook | Instagram | Twitter | Murchison-Hume

When sending your products to editors – just send the product so they can try it with a tiny blurb about why it is great.” – Max Kater

Amanda Tress – Founder/CEO of The FASTer Way to Fat Loss – From 11 Clients to Now Serving 110K Clients in Just 3.5 Years

| By Joy Chudacoff Leave a Comment

Amanda Tress on She's Got Moxie with Joy ChudacoffI’m over the moon to share my guest, Amanda Tress, with you today.

Amanda is the Founder & CEO of The FASTer Way to Fat Loss –the premier virtual intermittent fasting fitness and nutrition program. She teaches her clients how to burn fat and live a truly healthy lifestyle through intermittent fasting, carb cycling, macro tracking, whole food nutrition, and strategic workouts.

Amanda started The FASTer Way just 3.5 years ago with 11 people, and now the program has more than 110,000 clients who are thriving!

On today’s show, Amanda talks all about how she has grown and scaled her business. She gets very transparent with me about what her journey has been like and the #1 skill entrepreneurs MUST possess to succeed, and much more.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

I had 11 people in my first round of the FASTer way, they had incredible results and I immediately turned around and said ‘hey listen, I want to get this program into more households – will you help me?’.” – Amanda Tress

Show Notes:

  • Amanda’s simple “secret” to creating a brand that’s truly becoming a movement
  • How a visit to Lexington, Kentucky to see 20 women (which turned into 150 women) opened her eyes wide
  • How Amanda gained influencers and developed her marketing technique
  • Why “micro-influencers” are the key to early growth
  • Amanda could have 70,000 certified coaches and instead has 1700 – why she chooses to keep it small
  • Amanda’s very FIRST Steps to create a multi-million dollar brand in just 3.5 years
  • Amanda’s strategies to getting through the “dark, painful” days
  • How Amanda has GROWN and SCALED her business
  • The #1 Attribute a candidate must have to be considered for a spot on the FASTer Way Team
  • Why Amanda has decided NOT to raise money for the company
  • The #1 skill entrepreneurs MUST possess to succeed
  • Amanda’s tips on how to juggle raising a family (she has three children under the age of 10) while running a company experiencing rocket-ship growth
  • What Amanda has “concerns” about in the world of female entrepreneurship right now
  • And much, much more!

The best professional development out there is to be a business owner.” – Amanda Tress

Connect with Amanda Tress:

Facebook | Instagram | FASTer Way to Fat Loss

If you can develop interested in middle-America with little to no marketing then you must have a good product.” – Amanda Tress

Julie Deane – She Took 600 Pounds and Turned It Into a Company Valued at 40 Million Pounds Making Satchels

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Julie Deane on She's Got Moxie with Joy Chudacoff

I’m so excited to share this humorous, transparent, Encore Interview with Julie Deane, Founder/CEO of Cambridge Satchel. If you haven’t heard her past interviews on my podcast, I invite you to go back and listen because they are a few of the most popular episodes we’ve ever done!

We’re bringing Julie Deane back on the show today because her company, Cambridge Satchel, has had tremendous growth over the past 18 months, but not without challenges and I needed to pick her brain on how she did it.

On today’s show, Julie talks about what it really means to scale a business, when you should let go, and how to take the reins of your company back if things stray from your vision, and much more.

 

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

It was the fact that we did everything differently from the big corporates around us, and that’s why they couldn’t compete with us. Because they never knew where we were going to come from next.” – Julie Deane

Show Notes:

  • WHY she needed to start a business in the first place – she had a real need
  • She had 600 pounds to invest; she needed 24,000 pounds – in 8 weeks. Yikes!
  • The FIRST step she took – so simple you’ll be shocked
  • The ONE THING to keep with you forever as an entrepreneur
  • The WORST thing that can happen to an entrepreneur
  • How she reclaimed the culture that made Cambridge Satchel an overnight success
  • The GRASSROOTS marketing that Cambridge Satchel has developed in the past 18 months
  • Julie’s SILVER BULLETS for getting through the hard days
  • And much, much more

It is a very strange smoke and mirrors kind of world that was not for us.” – Julie Deane

Connect with Julie Deane:

Facebook | Instagram | Twitter | Cambridge Satchel

I’m not going to let myself feel like a failure because what this company was set to do was to send my kids to a great school. And they have gone to a great school, so it did that.” – Julie Deane

Kim Kovacs – Founder/CEO of MyJane, Curated Cannabis Products Delivered to Your Front Door

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Kim Kovacs on She's Got Moxie with Joy ChudacoffWhen Kim Kovacs witnessed a close relative looking and acting 10 years younger (and relieved of the pain she had suffered for years from using opioids to combat the effects of cancer), she was intrigued. She found out this positive change and outlook on life was due to the use of cannabis products and at that moment, Kim decided to get serious and learn more about everything cannabis could do to help women.

Kim saw a void in the women’s cannabis space and decided to fill it by starting MyJane – a cannabis wellness community designed to help women feel better. MyJane sends a curated box of cannabis products right to your door delivered by women ambassadors who spend time educating each customer on the products.

On today’s show, Kim has a lot to share with you. She is a serial entrepreneur and investor across multiple sectors and has raised over $100 million in venture capital for companies that she has founded.

Kim talks about how MyJane got started, her best ACTION STEPS in growing MyJane thus far, her advice on fundraising, how the movie “Groundhog Day” gets her through tough times, and much, much more.

 

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Let’s ask women what they want. Before we go ahead and do anything, let’s ask.” – Kim Kovacs

Show Notes:

  • How the name “MyJane” came about – it truly was a Perfect Storm
  • Why Kim decided to get her product DELIVERED in person by Female Brand Ambassadors
  • The GENIUS First Step Kim took that catapulted MyJane’s early growth – Simple & Easy
  • The MyJane model and WHY IT WORKS
  • The ONE thing MyJane is doing to ensure happy, loyal customers
  • Where your FOCUS has to be 24/7
  • Managing CASH FLOW in an extremely regulated industry
  • Her BIGGEST challenge
  • Why the movie “Groundhog Day” helps get her through the challenges of entrepreneurship
  • Her best advice on FUNDRAISING
  • The advice she hears being given in the entrepreneur arena that she doesn’t agree with
  • The Inventor versus the Entrepreneur Concept
  • Her Belief about Partnerships
  • What she wished someone would have told her BEFORE she entered the world of Entrepreneurship

Do your research as your fundraising. Find the right investors so you don’t spend time talking to people you don’t need to.” – Kim Kovacs

Connect with Kim Kovacs:

Facebook | Instagram | Twitter | MyJane

Once you crack that conversation about cannabis then the flood gates are open to talk about other things and we’re freely (now) talking about different things that I don’t think women used to talk about.” – Kim Kovacs

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