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Darya Allen-Attar – CEO & Founder of The Women Founders Network – How The 2008 Financial Crisis (and a sense of failure) Led to Her Zone of Genius Work Today

January 9, 2019 | By Joy Chudacoff Leave a Comment

Darya Allen-Atar on She's Got Moxie with Joy Chudacoff

Ten years ago, I met my guest today, Darya Allen-Attar, in a Starbucks to brainstorm a Big Idea she had.

Within 60 days of that cup of coffee, she launched that idea into The Broad’s Circle (Over 9,000 people have attended these events since 2009.) and that became the catalyst for Women Founders Network (WFN), a virtual accelerator with a goal to connect women founders not only with capital, but also with the resources, connections, mentorship, and sponsorship they need to grow scalable, successful businesses.

Darya has been recognized as one of the “Most Powerful Women in California” by California Women Lead (November 2016) for her community work and the advancement of women. She has traveled extensively and speaks four languages. Most recently, she was invited by the State Department to speak on Women’s Entrepreneurship at their international forums, hosted by US consulates.

Darya serves on the Investment Advisory Committee for the California Community Foundation. She also serves on the Boards of the Los Angeles Westside YMCA and the Los Angeles Chapter of Advisors in Philanthropy (LA-AiP). Darya earned her BA from Kalamazoo College, Certificate in Accounting from Northwestern University, and her MBA in Finance from Fordham University.

Dara Allen-Attar is a dear friend doing PHENOMENAL work with women business owners. You’ll love today’s show as she shares some incredible wisdom from her journey.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

I have been able to either pay for great help or else get people who are passionate about what I’m passionate about to come in and help me build things.” – Darya Allen-Attar

Show Notes:

  • How a meeting at Starbucks a decade ago turned into her Genius work
  • How the 2008 Financial crisis was met as a failure but instead turned out to be the best thing that could have ever happened to her
  • The importance of course-correcting and improving
  • Her single BEST tip for GROWTH as an entrepreneur
  • Darya’s BIGGEST frustration – this is PURE Gold Ladies!
  • How she raises a family of 3 children and a hubby while running several ventures
  • Why you should RECALIBRATE regularly to do your best work
  • The truth about Failure
  • The Advice she hears being given to women entrepreneurs that she doesn’t agree with
  • Her thoughts on finding “The Joy” and releasing “The Grind”
  • What she wished someone would have shared with her early on in her career – POWERFUL!

Failure is the greatest defining event of anyone’s life.” – Darya Allen-Attar

Connect with Darya Allen-Attar:

Facebook | Twitter | Broads Circle | Women Founders Network

It is the concept of feeling our freedom and the ability to be in a place of discomfort to take the risk of telling other people what you think and finding that they can be inspired by some of your ideas.” – Darya Allen-Attar

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Filed Under: Podcast Tagged With: California, California Women Lead, connections, Darya Allen-Attar, entrepreneur, Fordham University, Investment Advisory Committee, Joy Chudacoff, Kalamazoo College, Los Angeles, Los Angeles Chapter of Advisors in Philanthropy, Los Angeles Westside YMCA, MBA, mentorship, Most Powerful Women in California, Northwestern University, resources, scalable, She's Got Moxie, sponsorship, Starbucks, State Department, successful, The Broad's Circle, women entrepreneurship, Women Founders Network, Women in Business, zone of genius

About Joy Chudacoff

Joy Chudacoff is the leading expert for business success and design for women. Founder of Smart Women Smart Solutions®, Joy specializes in guiding already successful businesswomen from where they are to where they want to be.

Leading by shining example, Joy provides guidance and support to help women live their greatest desired potential. Joy is heralded as “The Coach for Women” in the millennium and she has x-ray vision when it comes to helping women discover their big ideas, dreams and goals. Joy draws from her own life and business experience to lead women in achieving success personally and professionally — on their own terms. Whether you are a new business owner or have been in business for a few years, Joy has easy, proven programs that you can take advantage of to get everything in life that you want and deserve.

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