One of the most exciting parts about being a woman entrepreneur is you become “queen of your own castle.” You sit on the throne in your tower (sometimes referred to as the corner of the dining room table) making decisions for your domain (your solo-business) and over time, this can become a lonely existence. It’s not easy making all the decisions by yourself and it’s possible that your decisions are not as creative or innovative as they might be if you had a supportive group of people around who care about your success.
In my work, I’ve discovered that women find asking for help risky as they see it as a sign of weakness. They create a belief that they are the only ones having a struggle and this could not be further from the truth. Everyone is questioning some aspect of their business. Whether it’s to attract more clients, increase their income or expand their programs and services – women entrepreneurs have many of the same challenges.
Do you know what “WIIFM” stands for? Sure you do! You ask yourself this question every time you think about making an investment or purchase - “What’s In It For Me?” We purchase everything based on the “benefits” that we will receive when we use the service or product.
My favorite quote by Einstein is “Vision without execution is merely hallucination.” The first time I read this I was surprised at the glaring truth to this simple statement. At the same time, I realized it’s sometimes easier said than done.
What would it feel like to claim your own personal brand of power, build a profitable business working with clients you LOVE? What would it feel like to be completely supported by a real-life mentor who cares about your success? What if you had the exact steps to create consistent cash flow and enjoy a freedom based business and lifestyle?
Did you hear about “Carmageddon?” Several weeks ago, the 405 freeway (noted to be one of the busiest freeways in the nation) that runs through Los Angeles closed for a weekend period of 53 hours for repairs. This created a frenzy here in Los Angeles called “Carmageddon” which forced residents to think creatively about their weekend travel plans. Many people (including yours truly) decided to stay home and avoid any hassles.
I struggled a bit this week on what I wanted to share with you. I place a high value on making sure I give you timely information that you can use right away to take your life and your business to the next level of fulfillment, happiness and success. On the one hand, I wanted to write about June being the halfway mark in your business and now is the perfect time to take a mid-year inventory of what’s working and what’s not working so you can make the shifts necessary to meet your goals by the end of the year.
A few days ago, our family made a trip to the local bank here in our community so that our children could open their first savings account. The piggy banks were overflowing with money due to various visits from the tooth fairy, as well as rewards for all of their good deeds around the house. What happened when we entered the bank made a big impression on me and got me thinking about how Smart Women entrepreneurs always make a good first impression.
An Interview with Susan Levin, founder of Speaker Services and International Marketing Consultant 
A few days ago, I was visiting my daughter’s second grade class and the teacher started a discussion about Martin Luther King and the importance of having dreams. The children’s ideas about dreams were interesting, “Being able to make your own decisions,” “Peace in the world, no war,” “Stop cutting down trees to save the environment.” Then the teacher went a step further and gave them a piece of paper to help them create their own “Dream Story Organizer.” I thought I’d share that with you today.
Recently, I traveled to the East coast to see my Dad who’s experiencing some health challenges. I spent a considerable amount of time in medical facilities and meetings with physicians. One morning when I was feeling tired and in need of some self-care, I decided to visit the local salon for a wash and blow dry. When I arrived, there was no wait and I was immediately taken back to the area where they wash your hair. As I took my seat in the chair, I asked my signature question. It’s the same question I ask everyone I come in contact with when I’m out and about: “How is everything going?” This one question typically has three answers:
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