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With Joy Chudacoff, Leading Expert on Business Success and Lifestyle Design For Women

Jesse Draper – From Talk Show Host to Investing in Women-Owned Businesses Through Halogen Ventures

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Jesse Draper on She's Got Moxie with Joy Chudacoff

When Jesse Draper created and began hosting the 2015 Emmy nominated television series, The Valley Girl Show, she discovered something interesting; it wasn’t easy to find women in business to interview!

This ‘discovery’ ultimately led Jesse to found Halogen Ventures, an early stage venture capital fund focused on female-founded consumer technologies.

Currently, Halogen Ventures, has made some great picks with theSkimm, Carbon 38, Sugarfina, and Hop Skip Drive as part of their portfolio, to name a few.

Listed by Marie Claire as one of the “50 Most Connected Women in America,” Jesse talks networking, investor pitching tips and why the childcare industry needs a makeover.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

If it is not fulfilling one of my priorities for that particular day or week, I have to re-prioritize.” – Jesse Draper

Show Notes:

  • HOW being the creator and host of “The Valley Girl Show” illuminated some startling stats on women in business
  • The 3 ‘ingredients’ she looks for in a company when making an investment decision
  • WHY she Loves it when she doesn’t understand something
  • Her BEST Tips on pitching your idea to investors
  • The real truth about Networking
  • Why Perfection is a deal killer
  • COLD emails are not dead – Jesse has proof
  • How she kept going after hearing 110 NO’S
  • How she stays PRODUCTIVE as a mom of two under the age of 4 while running a fast-paced business
  • Jesse’s ideas for Bulldozing the CHILDCARE industry in America
  • Why networking HAS NOT gone out of style
  • Why being “uncomfortable” is the best place to be
  • And much, much more

Get out there and do it. Meet as many people as you can, and send cold emails.” – Jesse Draper

Connect with Jesse Draper:

Twitter | Instagram | Lady Bosses Podcast | Halogen Ventures | Facebook

Do something that makes you uncomfortable every day.” – Jesse Draper

Laura McHolm – Cut Through The Noise And Become The Go-To-Gal in Your Industry

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Laura McHolm on She's Got Moxie with Joy Chudacoff

Every morning you wake up to a stream of emails that have taken up residence in your in-box – most of which, will be deleted.

**How do you protect your marketing emails from ending up in the trash? And more importantly, get read?

My guest today, Laura McHolm, Co-founder and Marketing Director of NorthStar Moving Company, is an expert when it comes to standing out in her industry and cutting through all the ‘noise.’

Laura has been featured in Ladies’ Home Journal as one of 16 Women Making The World a Happier Place and the LA Business Journal winning the Trailblazer of The Year Award.

You’ll love today’s show as Laura gives some unique and useful tips on marketing emails, why having fun is a great prerequisite to marketing success, coming up with clear branding, and more.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Make sure that when you write something, you have things that if they just read the headers, you still get your point across.” – Laura McHolm

Show Notes:

  • You may have “blinders” on when it comes to your marketing
  • The morning ritual for most people and WHY you want to avoid being part of it
  • The TRUTH about what it means to ‘Stand Out’
  • The ONE thing you can do to increase your odds at getting more open rates
  • Simple tips to GREAT Copy
  • How to easily get people to pay attention to your BRAND
  • The marketing lesson Will Farrell taught us from the movie Elf
  • Three Steps to Start Standing Out
  • The MOST important people to understand and see your vision clearly (HINT: it’s not the customer)
  • And much, much more!

I think so often women are just – they’re intimidated – to really speak their mind and to let the corny side of them come out.” – Laura McHolm

Links Mentioned:

Facebook | LinkedIn | Twitter | NorthStar Moving

If you have a clear perception of your brand and every single person that works for you knows what it is… that’s really important.” – Laura McHolm

Carrie Callahan – Creating Trust Through Public Relations in The Age of Fake News

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Carrie Callahan on She's Got Moxie with Joy Chudacoff

In the age of “fake news,” how do we know what to believe anymore?

My guest today, Carrie Callahan, is the public relations ‘prowess’ known for executing and developing targeted communication programs for national and regional brands.

For the past 18 years, Carrie, President of Nash Callahan Communications, has worked in PR with brands like Tiffany, Mars, NorthStar Moving Company, and more, to build their brands and industry leadership.

If you like what you hear today, you’ll love my Align Retreat, because Carrie will be there sharing more about how to have exceptional PR in your business.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

The everyday PR is all about telling your truth as a business leader, and the truth of your business and your products and your services.” – Carrie Callahan

Show Notes:

  • What Public Relations means in Today’s market
  • The RIGHT questions to ask to create The BEST MARKETING plan
  • Why it’s essential to keep the message CONSISTENT
  • How to build the know, like, and trust factor
  • Why the PRESS RELEASE is NOT Dead
  • How PR has changed in the last few years and what you need to know to use it to your benefit
  • The TRUTH about Public Relations and Social Media

Everything across the board should be something that you want someone to say when you walk out of your store or something you want them to say after you provided them with your services.” – Carrie Callahan

Links Mentioned:

There’s a lot of various ways to show the trust factor and for people to trust you as a company, but one of the main ways, I think, is to show your heart.” – Carrie Callahan

5 Commitments You Must Make to Align Your Business for Impact in 2019

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Joy Chudacoff on She's Got Moxie

I’ve got something special in store for you over the next few days. I’m doing a 3-day mini-podcast series that I think you’ll love.

TODAY, I’m talking about the 5 commitments you need to make to align your business for impact in 2019. These are themes that I see emerging for myself, my clients, and my guests on the show who are enjoying accelerated growth in their businesses.

Where can you be adding more of these commitments into your business? Listen in to today’s show for ideas.

Also, make sure to tune in to tomorrow’s show with Carrie Callahan to learn about the best PR for your business. On Friday, we will have an amazing episode with Laura McHolm about cutting through the noise and becoming a ‘category of one’ in your industry.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Women who are making huge leaps in business growth and revenue right now are doing less thinking and taking more action.” – Joy Chudacoff

Show Notes:

  • How to CATAPULT your business forward with these 5 commitments
  • The TWO WAYS of ‘being’ in the world
  • How to accomplish your GOALS
  • Why it’s important to have a clear vision for your business
  • How to get support from the people around you
  • Developing a strong decision-making process
  • Why RESILIENCE is critical to your business
  • Leadership RITUALS and why you need to cultivate yours

You make decisions and you can always course-correct.” – Joy Chudacoff

Links Mentioned:

I know that one of your biggest goals has to be that you want to create a bigger impact in 2019.” – Joy Chudacoff

Align Retreat 2019 – Early Bird Pricing Ends Soon!

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Thanks to everyone who reached out with concern about my family during the California Wildfires. I recorded a short video to share how things are going and to let you know why the wildfires caused me to extend the Early Bird Pricing for my Align Retreat.

January 23 + 24, 2019, in Malibu, CA
Early Bird Pricing expires December 3, 2018!

Go here to get all the details on Align 2019!

As always, if you have any questions about the event or registration, feel free to reach out to Kathy, our Director of Client Relations at Kathy@SmartWomenSolutions.com or call 310-266-0416 and she will be happy to assist you or set up a private, personal phone call with me to get your questions answered and explore how my Align Retreat will create a bigger impact in your business in 2019.

Sending you blessings for a holiday chock full of abundance in every way; family, food, love and community.

Be well,

Joy

Lu Parker – From High School English Teacher to Media Celebrity to Founder & CEO of Be Kind & Co.

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Lu Parker on She's Got Moxie with Joy Chudacoff

You may have seen her on KTLA or interviewing celebrities and dignitaries such as Oprah, Bradley Cooper, Aretha Franklin, Clint Eastwood, Barbra Streisand, Kanye West, Nelson Mandela, & Jane Goodall. From Miss USA to an Emmy Award-winning journalist, Lu Parker has had an incredible career.

As she continues to anchor on KTLA, Lu also took a moment of adversity in her life to start a movement around kindness and became the Founder & CEO of Be Kind & Co.

On today’s show, you’ll love her pearls of wisdom as Lu gives us a deep look into her career path and the lessons she’s learned along the way.

 

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

What are the little steps that you are taking today that build towards that goal?” – Lu Parker

Show Notes:

  • How a Moment of ADVERSITY led Lu to start a company based on KINDNESS
  • The difference between NICE and KIND and why KIND is better
  • Why it’s important to be kind to YOURSELF first
  • How women LEAD and why the world will be more ALIGNED when women are in LEADERSHIP
  • How Lu went from a 10th-grade English teacher to Miss USA and then on to anchor KTLA Health & Fitness
  • How Lu handled being in an environment where people were very “unkind”
  • Lu’s best (think super simple) advice for getting WHAT you WANT in life
  • Her best tips for productivity
  • The ONE THING you need to let go of

Don’t put so much pressure on yourself that it is not fun anymore.” – Lu Parker

Connect with Lu Parker:

Facebook | Instagram  |  Twitter  |  LinkedIn  | Lu Parker | Be Kind & Co.

I really do feel like if we can love ourselves and be kind to ourselves then, in turn, we’re able to be more kind to the stranger on the street or to a friend in need.” – Lu Parker

Sarah Naseer – Creating Good Products That Help Feed The World

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They’ve provided meals to over 100M (yep, you read that right) children in 63 countries. How? Wait for it…selling handbags.

Today’s podcast is about entrepreneurship, but it’s also a PSA. My guest, Sarah Naseer, joins us to talk about FEED, a socially conscious company working every day to fight the war against hunger in a tangible way.

Sarah, President of FEED, oversees business development and growth strategies related to product marketing and merchandising. You’ll love what she has to say about how FEED has built an amazing company while changing the world!

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Do your best to really push through whatever decision you decided to go with.” – Sarah Naseer

Show Notes:

  • WHY the company chose BAGS instead of shoes, clothing or jewelry
  • The GENIUS decision to put a Number on every bag and what the number means
  • What the proceeds from ONE BAG can do for a child
  • How Focusing on Collaborations and Partnerships early on were the BIGGEST & BEST Key Strategies
  • Why COMMUNITY is an essential ingredient in the mission of any business today
  • Why being both Focused & Nimble are core to their everyday teamwork
  • Managing CASH FLOW while still giving back

Women owe it to themselves to go into every meeting, every opportunity, every pitch, with confidence, and you don’t need to apologize for it.” – Sarah Naseer

Connect with Sarah Naseer:

Facebook | Instagram | Twitter | FEED Projects

You are your best advocate.” – Sarah Naseer

Melissa Ben-Ishay – How Getting Fired From an Advertising Job Was The BEST Thing That Could Happen to Her

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Melissa Ben-Ishay on She's Got Moxie with Joy Chudacoff

After getting fired from her advertising job, Melissa Ben-Ishay went home and baked some cupcakes (her go-to daily staple). Turns out this was the BEST action step she could have taken. Today, Baked by Melissa, the New York City-based brand is famous for its signature, bite-size cupcakes and treats that are only 50 calories each!

Passionate about baking since childhood with the idea that people should taste a cupcake “guilt free,” she decided to do what she loved and launched Baked by Melissa in 2008.

She’s absolutely hilarious and what I love most is her complete transparency.

 

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

You can do anything and anyone who tells you otherwise is small.” – Melissa Ben-Ishay

Show Notes:

  • HOW she started out in her apartment
  • How she prepared for her first BIG moment with a well-known Caterer in NY
  • The moment she knew she was on to something
  • Her ‘Disruption’ moment – what gave her the “advantage”
  • The MOST important mindset a woman entrepreneur with a family can have
  • How she went from her apartment to 14 stores sprinkled around NYC
  • Why it was hard to RELINQUISH CONTROL in her business
  • The great advice that Melissa’s Dad gave her when things got hard
  • Why starting and ending her day with her family is a PRIORITY
  • What she did on days when she felt like a fraud
  • What she sees as the essential ingredient in a startup business
  • Her biggest challenge and how she handles it
  • How and why YOU CAN DO ANYTHING

There is actually a very, very specific attitude that built this company, which is seeing challenges as opportunities to learn and grow.” – Melissa Ben-Ishay

Connect with Melissa Ben-Ishay:

Facebook | Instagram | Twitter | Baked by Melissa

You have to kind of embody the person you want to be.” – Melissa Ben-Ishay

Jean Chatzky – Women. Money. Investing. A real conversation about MONEY and Women with Financial Editor of NBC’s TODAY Show and Award-Winning Personal Finance Journalist

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Jean Chatzky on She's Got Moxie with Joy Chudacoff

Today’s show is all about MONEY with the financial editor of NBC’s TODAY Show (she has been on for 24 years, so you probably know her!) and AARP’s personal finance ambassador, Jean Chatzky.

Jean is an award-winning personal finance journalist and Founder & CEO of HerMoney, a multimedia company changing the relationships women have with money. You may have also heard her popular podcast HerMoney with Jean Chatzky.

On today’s episode of She’s Got Moxie, Jean shares some incredible tips and tricks to living a financially robust life.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Start by looking at where you are today, because that it is what it takes to figure out where you want to grow and how you want to get better tomorrow.” – Jean Chatzky

Show Notes:

  • Why women need more money than men
  • The ONE thing women don’t feel comfortable with and what to do about it
  • The FIVE THINGS you can do to have a robust financial life
  • WHY physical and financial health have a lot in common & led Jean to co-authored a book with Dr. Michael Roizan (if you watch Dr. Oz then you know him!)
  • The BEST ACTION step to advance her powerful career in media
  • What she did when someone told her “you don’t have the chops”
  • The Surprising PRODUCTIVITY Tip that Jean uses to stay on top of things
  • What she wished someone would have shared with her early on in her career
  • And much, much more

As you age, good health without financial strength doesn’t work, and neither does financial strength without good health. You absolutely have to have both.” – Jean Chatzky

Connect with Jean Chatzky:

Facebook | Instagram | Twitter | LinkedIn | HerMoney

I make money make sense. That is my superpower.” – Jean Chatzky

Ianthe Mauro – From SNL to Telling Stories Through Fragrance as the Founder & CEO of Objects With Purpose Candles

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Ianthe Mauro on She's got Moxie with Joy Chudacoff

Ladies, you do not want to miss this interview. It’s real, raw and illuminating : -).

She was dealing with a serious health challenge combined with going through a divorce. Ianthe Mauro, CEO & Founder of Objects With Purpose Candles found that lighting a candle was the one action step she could take every day to soothe her soul.

But an interesting thing occurred during this time. Ianthe soon found out that the ingredients used to manufacture many candles weren’t good for her. So she did what most entrepreneurial women do; she saw a problem and she set out to solve it. It’s been over a decade now and the results have been amazing.

Ianthe’s candles have appeared in the Oscar Swag bag, The Hollywood Medium, The Today Show with Kathie Lee and Hoda, Dr. Oz, Let’s Make a Deal and The Price Is Right. Her candles have become the “go to” gift in Hollywood.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

I’m allowing myself to be ok just focusing on a few things in my business rather than trying to do everything at once.” – Ianthe Mauro

Show Notes:

  • How going through both an illness and a divorce put her on a path to creating her own eco-friendly luxury candle.
  • How she made her very FIRST candle.
  • Her BEST Action Steps to be featured in major media and have her candles in over 200 stores.
  • The tried and true marketing method that got her noticed in Hollywood.
  • WHY taking imperfect Action is Key to Growth.
  • How she became known as the “scent expert.”
  • How she continues to overcome her Biggest Business CHALLENGE.
  • The MOMENT she almost gave up (this is vulnerable, transparent and involves $24 and “fancy glass” milk bottles.)
  • Her Best PRODUCTIVITY TIPS.
  • AND MUCH, MUCH MORE.

‘No’ is extremely powerful.” – Ianthe Mauro

Connect with Ianthe Mauro:

Facebook | YouTube | Twitter | Objects With Purpose

Fragrance is an opportunity for me to tell the story in a product that is outside of me.” – Ianthe Mauro

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