Smart Women Smart Solutions

With Joy Chudacoff, Leading Expert on Business Success and Lifestyle Design For Women

Anna Zornosa – How a Humorous (& compromising!) Department Store Dressing Room Experience Led Anna to Birth Ruby Ribbon

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Anna Zarnosa on She's Got Moxie with Joy Chudacoff

My guest today, Anna Zornosa, knew she had to do something after a disastrous experience in a dressing room that left her in a very compromised position – literally.

Known as a serial entrepreneur, Anna became the founder and CEO of Ruby Ribbon, a social selling shapewear company dedicated to helping women feel good and look good while also offering a great side hustle for income.

 

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

I give myself a list so that I can surrender to the doing of the list when there is a lot of noise in my own head about what the next step is.” – Anna Zornosa

Show Notes:

  • Why Anna decided to use social selling to get the word out about Ruby Ribbon
  • How she came up with the name Ruby Ribbon
  • How women really feel about shapewear
  • Why it’s critical to understand the needs of your CORE CUSTOMER
  • The moment she knew she was on to something – there were tears of Joy!
  • The two things that make a woman in business Unstoppable
  • Her Biggest Challenge – she was blind-sided by this one!
  • Her BEST advice for when you feel like giving up
  • The most important first step you should take when thinking about starting a business
  • And much, much more!

I believe that confidence is critical for women in so many different ways.” – Anna Zornosa

Connect with Anna Zornosa:

Facebook | Instagram | Twitter | RUBY RIBBON

How do you create an army that’s able to connect with the customer and offer her personal service? It’s going to have to be a completely different retail channel because no retail channel today can actually do it.” – Anna Zornosa

Lisa Sugar – How a Blogging Side Hustle Turned into POPSUGAR, a Multi-Million Dollar Media Company

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Lisa Sugar on She's Got Moxie

Lisa Sugar really disliked her job but unlike so many, she did something about it. After starting a personal blog that went viral (we’re talking over 1 million followers in 1 year), Lisa Sugar knew that she was on to something. She ditched her day job and not long after, her husband did too.

Currently, POPSUGAR is now the #1 lifestyle brand for young women, and has just introduced a brand new beauty line.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Saying yes has led to great things.” – Lisa Sugar

Show Notes:

  • Lisa’s STRATEGY on how she went from 1 follower to 1 million in less than a year
  • WHY you should never rely on Advertising as a major source of Revenue
  • WHY now was the perfect time for POPSUGAR to launch a beauty line
  • What it was like to give birth to her first child while growing a fast-paced media empire
  • Why you should WORK HARD & PLAY NICE
  • The POPSUGAR PRINCIPLES & Why her Team relies on this
  • Why Lisa wrote her book, “Power Your Happy”
  • Why Lisa says YES when she’s making decisions
  • The valuable lesson she learned when she strayed away from her core business
  • Her BEST (quite simple) advice for women entrepreneurs
  • and much, much more

Finding people who are really living and breathing that world and bringing them in so that they can be the experts, so that they can shine and share that knowledge, is really important.” – Lisa Sugar

Connect with Lisa Sugar:

Facebook | Instagram | Twitter | POPSUGAR

I think it is really important to play nice both to competitors and co-workers who come and go, because you never know what’s going to happen next.” – Lisa Sugar

Carley Knobloch – The Gadget Guru Obsessed With All Things Digital in Our Wired World

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Whether we like it or not, we live in a wired world full of notifications and an endless sea of “updates.”

It’s easy to get lost in the shuffle but my guest today, Carley Knobloch, teaches women how to design their technology to rise up and serve them.

Featured in Good Housekeeping, Redbook, Real Simple, Better Homes & Gardens, and more, Carley writes about how to stay centered in a wired world and find the best technology to support your lifestyle.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

I think the key to keeping relationships healthy and not being over-reactive is just to calm yourself down and take a breath.” – Carley Knobloch

Show Notes:

  • Her Favorite ‘Smart’ Gadgets
  • How Carley became a GADGET GURU
  • Hiring people as a PRODUCTIVITY TIP
  • HOW she gained media attention quickly and attracted the likes of Dropbox and Evernote to name a few
  • Her BEST Action Steps
  • Her Superpower
  • A simple tip Carley uses to decrease stress throughout the day
  • And much, much more

I wish I had started differently. I wish I had known what I know now, which is that people really want to connect with a person. They really want to follow your life, to understand what you’re doing and listen to you – not the ‘we’, the ‘royal we’, the ‘company we’.” – Carley Knobloch

Connect with Carley Knobloch:

Facebook | Instagram | Twitter | Carley K.

There is some stuff that stuck with me that really did get baked into my life, and one of them really is that we have control over our emotions and it starts with breath.” – Carley Knobloch

Koel Thomae – How Cold-Calling a Dairy Farmer Turned Into a $170 Million Yoghurt Company

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Koel Thomae on She's Got Moxie with Joy Chudacoff

On a trip home to Australia, Koel Thomae discovered a homemade yoghurt in a beach town corner shop, and she knew this was an entrepreneurial moment.

Inspired to bring the best-tasting yoghurt to the United States, Koel couldn’t stop thinking about the velvet tasting yoghurt that would one day become Noosa Yoghurt.

After cold-calling a fourth-generation dairy farmer in Colorado, Koel partnered with ‘Farmer’ Graves and brought Noosa Yoghurt to life.

What started in small farmers markets and local Whole Foods stores has led Noosa to be sold in 25,000 stores nationwide.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

It is certainly ok to evolve things, but don’t ever get too far away from that core fundamental reason why you started the brand.” – Koel Thomae

Show Notes:

  • How a visit to Noosa, Australia led Koel to go on an entrepreneurial adventure
  • How her obsession with this yoghurt led her to a three-hour lunch that ultimately got her a “loose license” for the yoghurt
  • What it was like to QUIT her day JOB and jump right into her entrepreneurial idea
  • Why Koel took her life savings and put them into her business
  • WHY you should never over-think an idea
  • HOW she diverted Whole Foods attention when they initially didn’t like her packaging
  • Why she decided to pull out of a market that Noosa wasn’t ready for
  • A Deep Conversation on Cash Flow – pure gold
  • How Koel stayed PRODUCTIVE while building a business and raising a newborn
  • The ONE question Koel asks herself to stay on track every day
  • And much much more

I would say that if finance is not your strong suit, then get some really smart people who do know that and learn it really quickly.” – Koel Thomae

Connect with Koel Thomae:

Facebook | Instagram | Twitter | LinkedIn| noosa

Very simple productivity – tasks lists and really understanding what is the priority from what will most impact your business.” – Koel Thomae

Carrie Tice – From Corporate to Cannabis and Known as The “Mary Kay of Marijuana”

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Carrie Tice on She's Got Moxie with Joy Chudacoff

Carrie Tice, founder and CEO of Octavia Wellness is innovative, energetic and passionate. Her mother had been diagnosed several years ago with Alzheimer’s and through a somewhat humorous experience Carrie discovered the benefits of cannabis for seniors.

The results were so life-changing that Carrie and her mother decided to take a big moxie move; Carrie resigned from her high-tech corporate job and she and her mother together sold their Victorian home on Octavia Street in San Francisco to kick-start Octavia Wellness. Octavia Wellness focuses on providing seniors and cannabis beginners with customized cannabis therapies.

On today’s show, Carrie shares some amazing business tips and stories. She’s funny, clever, powerful and passionate.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Since legalization, we are seeing that more professionals are wanting to get into this program, getting on our educational platform and learning about cannabis.” – Carrie Tice

Show Notes:

  • How CBD can influence health for SENIORS
  • Her transition from Corporate Tech to Entrepreneur
  • How she’s building a company in an industry with LOTS of challenges and constant change
  • WHY she made the decision to train ‘wellness consultants’ and focus on the senior citizen population
  • The FIRST Step she took to get started
  • Her Genius Beta Move
  • WHY strategy is critical to your success
  • How she handles the Ups and Downs of a startup
  • Carrie’s best PRODUCTIVITY TIPS
  • How to SOLVE problems on the go – both innovative and inspiring
  • Much, much more

Take care of yourself and then you actually are in a better place to be a smart CEO.” – Carrie Tice

Connect with Carrie Tice:

Facebook | Instagram | Twitter | Octavia Wellness

Let’s stay true to what our skill set is – it has served us pretty well!” – Carrie Tice

Gail Schenbaum – How a Phone Call in The Middle of The Night Led Her to Create The Umergency App For College Students and Their Parents

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Gail Schenbaum on She;s Got Moxie with Joy Chudacoff

“Mom it’s me. I’m calling from the ambulance. I’m fine. But it’s really bad.”

After Gail Schenbaum took a frightening phone call in the middle of the night from her daughter who was in college several thousand miles away, she knew she had to use her entrepreneurial spirit to do something.

Previously an award-winning producer for companies like Warner Brothers, Columbia, Universal, Walt Disney, and Paramount, Gail has always been an incredible creator who sees problems as opportunities.

With that, Gail took her frightening situation and committed to founding the Umergency app- the all-in-one emergency health and safety solution for millions of college students and their families.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Focus on the solution, not the problem. When you start thinking creatively you begin to see other possibilities, and that may lead you to create something even better than you have right now.” – Gail Schenbaum

Show Notes:

  • HOW a phone call in the middle of the night charged her up to create the UMERGENCY App
  • Her BEST Action Steps to creating a powerful, helpful App
  • Her AHA moment
  • The SMART SHIFT she makes when feeling overwhelmed
  • Her Biggest Challenge
  • Her GENIUS Productivity Tip, “Beat the Clock.” This is Pure Gold
  • How Gail uses HUMOR to market her App
  • Her Superpower
  • The valuable lesson she learned from her father
  • And much much more

Find a support system. Don’t go it alone. Because when the chips are down, you really need support from those who believe in you and who will help you see it through with some love and kindness.” – Gail Schenbaum

Connect with Gail Schenbaum:

Facebook | Instagram | Twitter | Umergency

You can’t delegate unless you feel comfortable and you know you’ve got the right people.” – Gail Schenbaum

Meriflor Toneatto – Money, Manifestations and Miracles For Women

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Meriflor Toneatto on She's Got Moxie with Joy Chudacoff

I’m super excited to introduce my good friend and previous client, Meriflor Toneatto, on today’s show.

Meriflor is a women’s prosperity expert and the author of, Money Manifestations and Miracles.

She is also the CEO and Founder of Power With Soul. She specializes in helping women entrepreneurs and leaders reach financial prosperity while fulfilling their social promise to the world. Her work has been featured by The Washington Post, Yahoo Finance, LA Times, International Business Times and more.

Listen in to today’s show to hear Meriflor talk about her new book, how to manifest more money in your life and much more.

 

 

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Money becomes a mirror for women. I call it the emotional currency because it is so closely tied to our feelings of self-worth and self-confidence and safety and security.” – Meriflor Toneatto

Show Notes:

  • WHY Meriflor wrote her book
  • The difference between Men and Women’s Relationship with Money
  • WHY women’s economic empowerment is central to our world right now
  • How women SABOTAGE THEMSELVES when it comes to money
  • The importance of a money gratitude journal
  • What you can do now to Manifest MORE MONEY in your life
  • Tips on WRITING a BOOK
  • And much, much more

The quality of the relationship that a woman has with money can either move her forward or it can keep her stuck.” – Meriflor Toneatto

Links Mentioned:

  • Get a copy of Money Manifestations and Miracles by Meriflor Toneatto
  • Connect with Meriflor Toneatto:

Facebook | Instagram | Twitter | Money Manifestations and Miracles | Meriflor

Whatever you focus on grows. And if you put your attention towards negativity, fear and doubt then that is what you experience in your world.” – Meriflor Toneatto

Amy Budden – From Hollywood Film Editor to Hypnotherapist and Meditation Teacher, How to Train the Brain to Achieve Success

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Amy Budden on She's Got Moxie

Known as the “proficient neurohacker”, Amy Budden helps her clients train their brain to change their mind and achieve success.

Leaving a successful career as a Hollywood Film Editor, Amy came into meditation and hypnotherapy after experiencing a “life quake”. Today Amy is founder and CEO of Connect the Mind and has a 3 month waiting list!

On today’s show, Amy talks about her big career change and how and why she started her business, why personal investments lead to business success, and she shares some amazing meditation exercises.

You’ll love today’s show!

 

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Meditation is a way to problem solve because really it’s a way of tapping into flow. So what happens neurologically is you basically upgrade your software.” – Amy Budden

Show Notes:

  • WHY meditation is becoming a game-changer in business today
  • A super easy tip to help you get started with you own meditation practice
  • HOW Amy grew her business to the point where she has a 3 month waiting list
  • Her Biggest Challenge
  • How to STAY IN YOUR OWN LANE and make your best personal investments
  • Her BEST productivity Tips
  • A GREAT decision-making exercise
  • How Amy PROMOTED her business when it first started
  • And much, much, more

When you meditate, you shrink the amygdala which is the fight or flight center of the brain, and you start to go to the prefrontal cortex and that’s the most elevated part of our brain. That’s creativity and problem solving.” – Amy Budden

Connect with Amy Budden:

Facebook | Instagram | Connect the Mind

When someone sees the vision as clearly as you do, it gives you the confidence to move forward. And of course, this is how you impact your clients.” – Amy Budden

Alyza Bohbot – From Crop to Cup, Empowering Women Worldwide with City Girl Coffee

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Alyza Bohbot on She's Got Moxie with Joy Chudacoff

My guest today, Alyza Bohbot, has some serious moxie. After taking the reins of her family business, Alyza was searching for a way to differentiate her coffee company while connecting with women. What she discovered along the way was surprising and out of that discovery, City Girl Coffee was born. Besides being seriously good coffee, City Girl’s mission is tied to women’s empowerment in the coffee trade industry where women do more than 70% of the work in the fields but rarely get any financial control.

City Girl Coffee sources as many beans as possible from women coffee farmers throughout the world and a portion of every sale goes right back to support women’s organizations worldwide.

Featured in Forbes, Delta Sky Magazine, Better Homes and Gardens, and Star Tribune, Alyza has been named one of Minnesota’s “Women Who Lead.” She’s also a recipient of the Minneapolis Business Journal’s 2017 “40 Under 40” Award.

Alyza is funny, real, raw and boldly powerful. You’ll love this interview!

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

I knew if I cared about this then the likelihood of other people caring about this was probably pretty significant. It really was something that I felt strongly about since conception.” – Alyza Bohbot

Show Notes:

  • The SHOCKING discovery that led Alyza to birth City Girl Coffee
  • TIPS on how to gain traction in the saturated food and beverage product industry
  • WHY Alyza GIVES BACK through her business
  • Her BEST Business action steps
  • ADVICE on cash flow in a seasonal business
  • What Alyza did instead of GIVING UP at a time when she faced a huge challenge
  • The ONE Thing She Focuses on
  • Her BEST productivity Tips

Never think that you have all the answers. Never think that you know it all. Because you never know what little tidbit of information might just be the key piece that turns your business and takes it into a completely new trajectory that you never knew existed.” – Alyza Bohbot

Connect with Alyza Bohbot:

Facebook | Instagram | Twitter | City Girl Coffee

“By coming out and from the get-go really making people understand that what we’re doing is much larger than just a coffee company, that was enough to get us that initial publicity and initial media attention.” – Alyza Bohbot

The 5 Unconscious Emotional Triggers that Sabotage 6 & 7 Figure Women

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Joy Chudacoff on She's Got MoxieJoy Chudacoff on She's Got Moxie

Happy Valentine’s Day! In honor of the holiday, I wanted to share some love and talk about something that’s been on my mind for a while when it comes to women entrepreneurs. There are two sides to every business: The practical side and the emotional side.

There is a lot of great information available on the practical side of entrepreneurship, but the emotional side rarely gets the time and attention it deserves and this is key to your business growth & personal happiness.

I want your business to become whatever you envision it to be.

You can Subscribe and Listen to the Podcast on Apple Podcasts. And be sure to leave me a Rating and Review!

Take a look at these five unconscious emotional triggers, decide which ones you’re tolerating in your life, and set a deadline to eliminate these from your life.” – Joy Chudacoff

Show Notes:

  • The REASON you may feel powerless at times in your business even though you are the owner
  • Why you feel EXHAUSTED all the time and what to do about it
  • Why it may be time to CHANGE your audience
  • WHY what you discussed at your family dinner table growing up could be hurting your business now
  • HOW perfectionism can have your business circling the drain fast

I say ‘unconscious’ and I use the word ‘trigger’ because so much of the time you don’t even realize that it is happening. OR you realize it is happening and you’re frustrated. It is something that you’re tolerating, but you don’t realize the toll that it is having on your business.” – Joy Chudacoff

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