As I was out walking the bluffs this morning, I started thinking about YOU, so I decided to record a quick audio message to let you know that people are raving about my FREE call and remind you there is still time to sign up for today’s teleseminar! Yep, I’m doing an encore. I’m sharing my best stuff for success in 2016 on this call – Guaranteed. : -)
Today is the 4th and final critical moment when your client needs you. Followup is essential and here’s a great tip on how to let people know you really care about them and stay in touch.
When they need a nudge to do something— There is a marketing rule that states that a person needs to see your message SEVEN times before they are ready to take action on it. This is why follow-up is critical. Following up is a way to show that you care, that you have not forgotten about them. And it also honors the simple nature of how people buy (which we can all relate to). People aren’t always ready to take out their wallets, so they have to get a little nudge.
Today, I want to share a very important critical moment when your client really needs you. This is the one moment I find many entrepreneurs shying away from and it’s crucial to your long-term relationship and potential future referrals.
When they have a complaint/want a refund – It’s often said that how you respond to an unhappy client can make or break your reputation, especially online. This is why you will see big businesses on Yelp, or Facebook, making every effort to correct mistakes and make things right with their customers in a public way. You may also see some businesses getting a little indignant on these public forums, shaming the customer, or standing their ground. I see this as a very costly mistake. It simply doesn’t look good, no matter who is right.
Yesterday, I shared Critical Moment #1 with you on how you can convert more sales and get new clients fast by simply using the 24 hour response rule.
Critical Moment #2 is just as important. You have a new client or customer – now what?
Right after the purchase – When your customers have spent money with you, it’s important that they are reassured that they made the right decision, are going to get their money’s worth, and can relax and get excited about what’s in store for them. If you leave them with a gaping hole that doesn’t confirm anything, they’re going to start filling up the empty space with their own emotions, which could be buyer’s remorse, fear, anxiety, dread, guilt.
It’s up to you to reach out and acknowledge them for their time and investment, and remind them why their decision to work with you is going to pay off.
I’m guessing you want 2016 to be even better when it comes to sales and income so over the next week, I’m going to be sending you 4 short, easily digestible, essential tips on how you can show up for your client in 2016 and increase your sales conversion once and for all.
This can be a big “blind spot” that impacts entrepreneurs, especially those who love to devote all their attention to marketing their businesses.
Just think… On a typical morning, you feel great when you post something on Facebook, send out an email or newsletter. You may even have a team that keeps your marketing machine running.
You’ve got the funnels set up, the systems to spread the word about your business.
But are you listening to what comes in?
If you are marketing, then you are very likely receiving some kind of “touch” in return from clients. They are asking you questions on Facebook, or sending complaints or compliments via email, or leaving you voicemails.
The question is, are you acknowledging them in a timely manner, if you are responding to them at all?
Ladies, I’m going to come out with something that I think we’re all feeling these days…
As a woman entrepreneur, there is nothing more draining than hearing about yet another bright, shiny tactic to grow your business today.
You want to be at the top of your game, but it seems like unless you sit chained to your computer every day, creating Facebook Ads, writing email marketing promotions, or producing a Web TV show, you’ll disappear into oblivion.
Trust me, being an entrepreneur can (and should!) be way more fun and exciting than this. There are many simple ways to generate profits that you simply don’t hear much about these days. But they are extremely effective.
With 2015 just around the corner, I’m guessing (hoping) you’re beginning to think about how you can do things differently in your business next year so you’ll have more time to enjoy your success.
Because I’m committed to supporting you with sharing HOW to grow your business and get out of overwhelm…I’m inviting you to attend my complimentary, special FREE CALL coming up on Thursday, October 30th:
“The 10 Primary Reasons Why Successful Business Women Struggle in Overwhelm….And My ‘Secret Strategies’…. “How to Break Free, Increase Profits and Create More Free Time to Enjoy Life!”
During this special, free teleseminar, you’ll discover:
• The art of positioning your business for growth doesn’t have to be difficult, once you know the “How To” secrets.
• The ONE obstacle that may be keeping you stuck at your current income level and how to eliminate it (you’ll be surprised at how easy this is to overcome once you understand it).
• How to enjoy business success without burning out in the process. Yes… it is possible… I promise!
• The 2 essentials every woman business owner needs in her back pocket to accelerate her growth and make better decisions.
• 3 keys to guarantee you stay on track in 2015 and never get distracted or lose sight of your income & growth goals.
• Why my upcoming MOXIE Retreat here in Los Angeles, February, 2015, will show you, “How to Break Free, Increase Profits and Create More Free Time to Enjoy Life!”
Save your FREE spot HERE now and I’ll get you all the details.
I look forward to having you join me for my FREE CALL on Thursday, October 30th. Please CLICK HERE to register.
Many women I meet tell me that the reason they started their business was out of a passion for something or to make a difference in people’s lives.
Yes, we all want to make more money and have a successful venture. And it’s fun to have accolades and build something powerful. But it’s the vehicle to our bliss.
Ali Brown and I have had this conversation recently and we believe there’s so much interest on this subject that Ali has decided to host a LIVE web show on this topic, two weeks from today on June 17 and I’ll be joining her!
It’s called “Business Bliss Live: More Money, Less Stress, Real Purpose”, and I hope you’ll join Ali and I for this special event. It’s free and you can reserve your spot here now: http://bit.ly/alibliss
Go here now to see what we will be teaching and sharing during this special 4-hour LIVE web event!
And of course, reserve your spot now so you can join us!
I’m really looking forward to it!
P.S. Bliss is defined as “supreme happiness… utter joy and contentment”. Want to find your Business Bliss? Reserve your spot here now for this free event: http://bit.ly/alibliss